CBD – THE NEW MAGIC FORMULA
Cannabis in beauty is the hottest talk of the moment. It’s a brand new trend and there’s no saying if it’s just a passing hype or it’s here to stay.
There are some pretty obvious reasons for the buzz…
Cannabis sativa is the Latin name of this controversial plant, used for so many different purposes, and not all of them legal! Well, it’s legal to consume CBD oil in Spain and Cannabis is legal in Switzerland, but each European country has different regulations when it comes to this.
Now, let’s get to the benefits of the iconic plant. Cannabis-based products are believed to be powerful against inflammation or pollution, but they can also do wonders for the skin, enhancing its vitality through hydration, detox and overall regeneration.
Cannabidiol (CBD) and Hemp are considered the new ‘it’ ingredients. CBD is widely regarded as the most beneficial part of Cannabis thanks to its anti-inflammatory, relaxant, antiseptic, anaesthetic and even anti-cancer properties, even though the rest of the plant can be used for cosmetic purposes as well.
Apparently, celebrities use CBD oil on their feet so their heels don’t hurt! How clever is that?!
Hemp also belongs to the Cannabis sativa family, but has no psychoactive effects. It is mainly used in the textile industry. As it is high in good fatty acids, hemp oil can relieve symptoms of arthritis, PMS or neuro-dermatitis.
…And some reasons are not so obvious, but they are just as strong
The use of CBD and hemp in the cosmetic industry ticks all the boxes when it comes to the most cherished modern day beauty routine objectives:
- holistic approach to beauty and wellness
- clean formulas that will stand the consumer’s thorough check of the ingredients
- sustainable packaging, motivated by a strong sense of community
- stress relief thanks to those sweet relaxant properties
- wide benefit range – CBD is anti-inflammatory, anti-oxidant and anti-ageing, all at once.
CBD works much better when combined with other compounds of the whole plant. When in the right formula, it can help relieve the symptoms of acne, dry skin, itching and irritation, and even eczema, so no wonder it’s been hailed as the new breakthrough ingredient in the cosmetic industry.
The thing is, this is not all that new…
Hemp was cultivated in Taiwan more than 10 000 years ago and it may well have been the first crop known to men. The medicinal use of Cannabis is attributed to the Chinese and from their vast empire it spread to Asia and the Middle East. Hemp is found in the ancient Hindu papers and also on the Greek burial sites two hundred years before Christ. In the 16th century England, king Henry VIII had laws against those of his subjects who didn’t grow hemp. It was mainly used for clothing back then and the king obviously didn’t want to see his people run around naked?! From England, the first settlers brought it to America and it was there that the first modern medicinal use of Cannabis was recorded by the end of 19th century. The 20th century saw the controversial use of Cannabis as “recreational drug” and that resulted in quite a few laws against the poor plant. Finally, the 21st century seems ready for the new, reinvented cosmetic industry to redeem this beneficial plant’s good name.